Scope: Technical packaging. 3D visualisation.
Heineken
Meticulous brand consistency
To ensure that everything developed by the Heineken brand teams appears on shelf in the way envisaged, and to maintain individual brand consistency for each of the UK brands, every piece of packaging passes through our technical brand management team.
Exceptional expertise and experience
This is all about highly specialist technical skills and experience. There are a myriad of different components, production finishes, packaging substrates, brands, formats and regulatory details. All of which relies on deep knowledge and the smart use of technology to deliver technical packaging perfection.
A valuable partnership
We work on Birra Moretti, Strongbow, Kronenbourg, Fosters, Heineken, Inch’s, Sol, Maltsmiths, Old Mout Cider and many, many more. And we’ve been doing so with Heineken for over 27 years. Testament, we believe, to a trail blazing client-agency partnership.
Tayburn has developed an outstanding knowledge of our brands such as, Fosters, Strongbow, Bulmers and Kronenbourg. They continually deliver a fantastic service and experience for us year on year, helping us innovate on brands like Old Mout Cider, and grow the Heineken business.
David Newell – Packaging Design Manager